Nutrilogical.co hero with Eat better, Sleep deeper, Train smarter editorial headline next to a live iPhone mock
Marketing Site

Nutrilogical.co — Nutrify.AI Marketing Site

Editorial dark-theme landing page for Nutrify.AI with a live phone slideshow, GSAP scroll cinematics, and Lenis-smooth scrolling. Built to convert iOS waitlist signups.

App Screenshots

Hero section with editorial headline and live iPhone slideshow on the right
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Project Overview

Nutrilogical.co is the launch site for the Nutrify.AI iOS app. The brief was simple: tell the story without screaming. We went editorial. A serif display face (Cormorant) carries the headlines, a tight sans handles body, and the whole page sits on a near-black background that lets the green brand accent do the heavy lifting.

The centerpiece is an interactive iPhone mock with real iOS screens cycling on auto-rotate, with manual swipe and arrow controls. GSAP runs the scroll cinematics: feature cards parallax in, the phone tilts on enter, the data cards (lab values, macros, sleep trends) reveal in a staggered cascade. Lenis makes the whole journey feel like one motion instead of jumping between sections.

Under the hood it is fast and boring on purpose: vanilla HTML/CSS/JS, no framework, no build step, no SPA router. Pre-decoded hero images, lazy decode for below-the-fold screens, and a single inlined critical CSS payload mean the hero paints in under a second on a cold load. Auto-deploy from GitHub to Hostinger ships changes in about ten seconds.

The site doubles as a waitlist funnel: an "email me on launch day" form captures pre-launch interest, the App Store and Play Store buttons stay disabled with a "Coming soon" treatment until the apps ship, and a QR code lets desktop visitors hand the site to their phone in one scan.

Key Features

  • Editorial dark UI with Cormorant serif headlines and emerald accent
  • Interactive iPhone mock with auto-rotating real iOS screens, swipe + arrow nav
  • GSAP-driven scroll cinematics: parallax, staggered reveals, phone tilt on enter
  • Lenis smooth-scroll bridged into ScrollTrigger for one continuous motion feel
  • Sub-1s hero paint via critical CSS inline + pre-decoded hero images
  • Pre-launch waitlist form with launch-day email capture
  • Disabled App Store / Play Store buttons until apps ship
  • QR code for desktop-to-phone handoff
  • Schema.org + Open Graph metadata for social sharing and SEO
  • Vanilla stack, no build step, GitHub auto-deploy to Hostinger in 10s

Tech Stack

HTML5CSS3Vanilla JavaScriptGSAPScrollTriggerLenisSchema.org JSON-LDOpen GraphHostingerGitHub Webhooks

Platforms

WebPWA-ready

Project Details

Year

2025

Duration

Under a week

Team Size

1

Metrics

Performance

Sub-1s hero paint (LCP)

Market Position

Pre-launch waitlist funnel

Business Impact

Built the Nutrify.AI marketing surface in under a week. Editorial dark aesthetic, live phone slideshow, GSAP scroll cinematics, and a waitlist that collects launch-day intent before the app ships.

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